Dieter Rams and Ten Principles for Good Design
At Braun, Rams introduced a systematic design, linked to form and function, products represented a utilitarian aesthetic, coming from the Ulm school. He made a significant contribution to Braun’s image.
How can we practice design without harming the Planet?
How can designers build eco-conscious design practices? What exactly is design’s role in the climate movement? And what other communities and industries should we look to for the way forward?
Putting people before numbers and creating a positive impact through design
Design decisions are being executed at a historically unprecedented pace and scale. And most of them are not for the sake of people but care more about business goals, numbers and making a profit.
First things first manifesto - design is history
We, the undersigned, are designers who have been raised in a world in which we put profit over people and the planet in an attempt to keep the gears of capitalism greased and well maintained.
Community based design
To solve big-scale design problems, Don Norman recommends engaging with the community that has these problems and leveraging existing creativity and experience.
Can innovative design get us out of the mess it helped create?
Effective design isn’t always good design. Good design is always responsible; to users, society, and the planet.
It arises ignorant design decisions being executed at a historically unprecedented pace and scale. These decisions are then preyed on by the shrewd and opportunistic.
The science of climate change, explained
In reality, not tackling climate change will cost a lot and will cause enormous human suffering and ecological damage.