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Design Principles
Design Thinking 101
Psychology of Design
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Psychology of Design
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Hick's Law
Confirmation Bias
Priming
Cognitive Load
Anchoring Bias
Nudge
Progressive Disclosure
Fitts's Law
Banner Blindness
Decoy Effect
Framing Effect
Attentional Bias
Empathy Gap
Visual Anchors
Von Restorff Effect
Visual Hierarchy
Selective Attention
Survivorship Bias
Juxtaposition
Signifiers
Contrast
External Trigger
Centre-Stage Effect
Law of Proximity
Tesler's Law
Spark Effect
Feedback Loop
Expectations Bias
Aesthetic-Usability Effect
Meaning
Social Proof
Scarcity
Curiosity Gap
Mental Model
Familiarity Bias
Skeuomorphism
Reciprocity
Singularity Effect
Variable Reward
Aha! moment
Goal Gradient Effect
Occam’s Razor
Noble Edge Effect
Hawthorne Effect
Halo Effect
Miller’s Law
Unit Bias
Flow State
Authority Bias
Pseudo-Set Framing
Group Attractiveness Effect
Curse of Knowledge
Self-Initiated Triggers
Survey Bias
Cognitive Dissonance
Feedforward
Hindsight Bias
Law of Similarity
Law of Prägnanz
Streisand Effect
Spotlight Effect
Fresh Start Effect
Time
Labor Illusion
Default Bias
Investment Loops
Loss Aversion
Commitment & Consistency
Sunk Cost Effect
Reactance
Law of the Instrument
Temptation Bundling
Dunning-Kruger Effect
Memory
Familiarity Bias
Meaning
Familiarity Bias
People prefer familiar experiences.
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