Psychology of Design
We're complex and often irrational beings who believe we're in control but frequently allow our biases to guide us.
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Information
- Hick's Law
- Confirmation Bias
- Priming
- Cognitive Load
- Anchoring Bias
- Nudge
- Progressive Disclosure
- Fitts's Law
- Banner Blindness
- Decoy Effect
- Framing Effect
- Attentional Bias
- Empathy Gap
- Visual Anchors
- Von Restorff Effect
- Visual Hierarchy
- Selective Attention
- Survivorship Bias
- Juxtaposition
- Signifiers
- Contrast
- External Trigger
- Centre-Stage Effect
- Law of Proximity
- Tesler's Law
- Spark Effect
- Feedback Loop
- Expectations Bias
- Aesthetic-Usability Effect
-
Meaning
- Social Proof
- Scarcity
- Curiosity Gap
- Mental Model
- Familiarity Bias
- Skeuomorphism
- Reciprocity
- Singularity Effect
- Variable Reward
- Aha! moment
- Goal Gradient Effect
- Occam’s Razor
- Noble Edge Effect
- Hawthorne Effect
- Halo Effect
- Miller’s Law
- Unit Bias
- Flow State
- Authority Bias
- Pseudo-Set Framing
- Group Attractiveness Effect
- Curse of Knowledge
- Self-Initiated Triggers
- Survey Bias
- Cognitive Dissonance
- Feedforward
- Hindsight Bias
- Law of Similarity
- Law of Prägnanz
- Streisand Effect
- Spotlight Effect
- Fresh Start Effect
-
Time
-
Memory
Psychology of Design