Mental Model
A mental model is what the user believes about the system (web, application, or other kind of product) at hand. Mental models help the user predict how a system will work and, therefore, influence how they interact with an interface.
-
Information
- Hick's Law
- Confirmation Bias
- Priming
- Cognitive Load
- Anchoring Bias
- Nudge
- Progressive Disclosure
- Fitts's Law
- Banner Blindness
- Decoy Effect
- Framing Effect
- Attentional Bias
- Empathy Gap
- Visual Anchors
- Von Restorff Effect
- Visual Hierarchy
- Selective Attention
- Survivorship Bias
- Juxtaposition
- Signifiers
- Contrast
- External Trigger
- Centre-Stage Effect
- Law of Proximity
- Tesler's Law
- Spark Effect
- Feedback Loop
- Expectations Bias
- Aesthetic-Usability Effect
-
Meaning
-
Time
-
Memory