Define Success is a key step in design thinking that involves identifying the metrics or criteria for measuring a project's success. This step is critical because it provides a clear understanding of success and helps measure the project's effectiveness.
This is the stage where we clearly define a project's goals and the ideas that will help us achieve those goals. It involves determining the project's purpose, identifying the target audience, and outlining the project's objectives.
Affect (Users), Impact (Business) is a design thinking framework that emphasizes the importance of designing user experiences that not only meet users' needs but also positively impact the business.
5W2H is a design thinking framework that helps to define and organize the research process. It stands for "Who, What, Where, When, Why, How, and How much" and consists of seven key questions designers should ask when developing a new product or service.
The 5 Whys method is an iterative interrogative technique pioneered at Toyota Motor Corporation in the 1930s to explore the cause-and-effect relationships underlying a specific problem. By working back the cause of one effect to another up to five times, designers can expose root causes and explore practical solutions.
Problem analysis is an incredibly important step in the UX design process, as it allows designers to gain an in-depth understanding of the problems that users are facing when interacting with a product, service, or system.
A mental model is an explanation of how something works. The phrase “mental model” is an overarching term for any concept, framework, or worldview that you carry around in your mind.
Through observation and collaborative interpretation, contextual inquiry uncovers hidden insights about customers’ work that may not be available through other research methods.
Pain Points is a term used to characterize problems in existing products, services, or other experiences. Pain points are user discomforts experienced while using a particular product. They exist in diverse forms and could be severe or slightly insignificant. To identify pain points is to gain a step toward solving users’ problems.
Compelling UX is designed to prevent a disconnect between expectation and reality. Spending time on realistic goals and informed design decisions is crucial. It helps to match expectations and reality for your clients effectively.
