Dot Voting

An activity in which each individual in a group is given a number of dots that can be each assigned to an alternative which is part of a set of alternatives. By placing colored dots, participants in UX collaborative sessions individually vote on the importance of design ideas, features, usability findings, and anything else that requires prioritization.
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Brainstorming is a widely used framework in the design thinking process that encourages creative thinking and generates many ideas. It is a collaborative and iterative approach that involves stakeholders working together to solve a problem or develop innovative solutions.
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Product Goals

Product goals are the desired outcomes that a company or organization wants to achieve through product development. Defining them are critical because they guide the design process and help ensure that the product meets the needs of its target audience.
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Competitive Analysis

Competitive analysis refers to evaluating and understanding the strengths and weaknesses of competing products or services within a specific market or industry. It involves studying and analyzing the user experience, design elements, features, functionalities, and overall strategies employed by competitors.
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Business Opportunity

Design is about creating usable and delightful products for people and finding business opportunities for organizations. A business opportunity is a situation or condition that can lead to the creation or growth of a business. It can be a market need, a new technology, a customer pain point, or a gap in the competition. To identify business opportunities, we must understand the organization's goals, its user needs and behaviors.
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How to Proof

"Proofing" in a problem statement refers to validating a problem and ensuring that it accurately reflects the user's needs and pain points. Proofing aims to ensure that the problem statement is clear, concise, actionable, and accurately reflects the user's needs.
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How Might We

As a designer, you aim to create effective design solutions that solve user problems and enhance their experience. One useful tool in the UX design process is HMW questions, which can help you frame design challenges and generate innovative solutions while keeping teams focused on solving the right problems.
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Why, What, How

The "Why, What, How" framework in design is a structured approach that helps guide the design process by focusing on three key aspects: why the design is needed, what it entails, and how it will be implemented.
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